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Examining the Role of Social Media, Online Reviews, and Influencers in Shaping Consumer Perceptions
Author(s): Prachi Maheshwari, S. Md. Shakir Ali, Pankaj A. Nandurkar, CA Vishwanathan Iyer,Pritesh Somani and Yogesh D Mate
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Purchasing Behavior of Pharmaceutical Products in Rajasthan: An Exploratory Study on Influencing Variables in Pharmaceutical Marketing
Author(s): Sudhinder Singh Chowhan, Sunita Tank, Sandesh Kumar Sharma and Chandra Pal Yadav
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Fostering National Resilience and Sustainability: A Study of Managing Digital Agility and ICT Adoption at the Country Level
Author(s): Pallabi Mukherjee,Kali Charan Modak, Sanju Mahawar, Ankita Sharma,Shubhangi Jain and Ruchi Mehra
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Exploring Trust in Mobile Payments in Crises Situations
Author(s): Afef Sahli and Hajer Ben Lallouna
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In the Fast Lane: Scientometrics and Systematic Exploration of Risks in Electric Vehicle Supply Chains
Author(s): Arvind Gupta, Hemant Kumar Kaushik and Sanjay Rastogi
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Voice-Commerce Technology Adoption in the Indian Online Retail Sector: An Exploratory Research Study
Author(s): Irfan Ahmed, Sanjay S. Mehta, Ganeshkumar C., Roshini A and VivekShankar Natarajan
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Influence of Human Resource Management Practices on Employee Job Satisfaction with Special Reference to Small Scale Manufacturing Enterprises
Author(s): Shital Deshmukh, Pavan Kumar Balivada, Vibhuti Tyagi,Indira Singh, Krishan Kumar Garg and Shikha Gupta
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Attributes Affecting Member Engagement in Loyalty Programs: An Empirical Study
Author(s): Rajamani K, Ajith Kumar S, Prateeba Devi J and Ayyanar P
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Customer Journey and Experience in the Banking Sector: A Comprehensive Analysis and Future Scope
Author(s): Kanishka Sangwan and Rajan Yadav
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An Exploration of the Emotions Experienced by Religious Tourists in the State of Odisha, India
Author(s): Bikramjit Pal and Abhijit Pandit
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Access to English: The Path to Educational Justice
Author(s): Priyanka Joshi, Gulab Chand, Urjani Chakravarty and Pranav Joshi