Author(s): Vikas Singh, Neema, Richa Singh Dubey and Priya Shah
Prologue: Wealth-Customers’ Service is a premium and exclusive service meant for SBI’s high net-worth customers. The paper is an attempt to study the outcomes of services on being digitalized. Classified Literature Review: Literatures contending HNI customers; followed by outcomes marked after services being digitalized; international experiences implemented and digitalization experiences by HNIs. Objectives: Primarily to get digitalized services reviewed, along with the concerns of HNIs. Methodology: Ex-post-facto practice exercised, using exclusive questionnaires provided to the HNI clients and dedicated bank officials. Conclusion: Dramatic and affirmative variations noted on services being digitalized.