Academy of Marketing Studies Journal (Print ISSN: 1095-6298; Online ISSN: 1528-2678)

Abstract

Measuring Economic, Health and Social Conditions of Poor Rural Weaving Community

Author(s): Girish Bagale and Seema Mahajan

The village handloom segment playing a key role in the economic growth and development for generating employment and income to the poor peoples. Handloom weaving work is one of the largest unorganized sectors for income and livelihood in the rural areas. It is important that many of the weaving workers are female and they are economically backward. Handloom textile weaving sector provides a substantial quantity on export of garments and receives foreign reserves to domestic country. It brings fifteen percent of export income earnings. Rural handloom weaving segment is achieving the production of twelve percent of the entire necessities of the country’s demand for the handloom weaving commodities. Handloom sector was well stand in rural and semi-urban areas, more specifically in many developing countries. These are all the destiny for manufacturing handloom stuffs especially pure silk and cotton. To achieve the objectives of the current study, the research is carried out through the collection of primary data sources. Data has been collected from specified target sample directly a a semi-structured questionnaire. The data has been collected from 200 respondent from 12 rural areas. Data collection done by direct collection method. The collected information has been analysed through proper statistical and econometric tools to reveal the results. It is found from research work, that all the handloom weavers affected with occupational health problems. Due to occupational health diseases, productivity of the weavers has been dropped by a considerable quantum. The condition of handloom weaving workers was economically, socially and medically very poor and vulnerable.

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