Journal of Organizational Culture, Communications and Conflict (Print ISSN: 1544-0508; Online ISSN: 1939-4691 )

Abstract

CULTURE TRANSFORMATION: STRATEGIES, IMPACTS, AND CASE STUDIES

Author(s): Emily Harper

Culture is the cornerstone of any organization, influencing behavior, performance, and employee satisfaction. As organizations face increasing pressures from global competition, technological disruption, and shifting societal expectations, culture transformation has become a vital strategy for achieving long-term success (Bagga, et al., 2023). This article delves into the principles of culture transformation, examining the processes, challenges, and outcomes associated with it (Carley & Konisky, 2020). Culture, defined as the collective values, beliefs, and practices that shape an organization’s identity, profoundly influences how organizations operate and achieve their strategic goals.

Get the App